Role

Industrial and brand designer

Timeline

2026

Tools

Rhino · Blender · Figma

Category

Product and brand design

Lys

A manual razor, a UV sterilising stand and a speckled case for slow mornings.

Overview

We designed the product, its packaging, the brand and the website as one system.

Most shaving brands sell performance. Lys takes the other road. Trust is decided on the skin, so the object borrows from things people already live with: warm matte surfaces, a speckled recyclable plastic case, soft corners and daylight.

The handle is one slim stem that opens into a Y fork holding the cartridge. Between uses, the head rests in a small stand that cleans the blades with UV light.

Lys brand strategy and moodboardLys identity: wordmark, colours and type
The speckled case open with the razor lifted outThe case in its kraft band and labelClose view of the razor resting in the caseThe open case with the razor on a sage surface
Hands holding the Lys case in its kraft bandA model holding the razor at the collarboneThe razor lying on crumpled linen
The Lys case open on a mist blue surface, holding the razor